According to Campari's Brand Manager, Trishauna Kirlew, "The selection process was a tedious from start to finish including makeup challenges, a photo shoot and advertisement writing and recording. In the end, Campari chose four (4) women with sass, sophistication and eloquence. Kerry, Rene, Sarah Ann and Dionne will jet off to St. Lucia to represent us in the Caribbean finals in late September, bring with them our world renowned Jamaican attitude and style. In the end only one girl will be the Campari Caribbean Poster Girl for 2009".

Throughout the years Campari has always been represented by undeniable sophistication: the likes of Selma Hayek, Eva Mendes and presently Jessica Alba have all represented Campari as International calendar girls, and this indicates the solid and classy reputation of the brand. The Campari Caribbean Poster Girl 2009 is an excellent title for any aspiring or seasoned Caribbean model to hold in her portfolio and undoubtedly the title will change one girl's life. Other contestants who will contest the title hail from a number of Caribbean islands including Trinidad, St. Lucia, Bahamas, Grenada and more.

Some of the exceptional prizes this year's winner, include:- a) Frequent travel - The Campari Caribbean Poster Girl 2009 will be representing Campari at different regional locations. This educates the winner on regional diversity and creates numerous networking opportunities while enjoying the perks of VIP travel; b) Full Makeover - The winner will enjoy a makeover experience of a lifetime courtesy of Campari; c) High Profile publicity - As the Campari Caribbean Poster Girl 2009 the winner's image will be the official image appearing on all Campari posters, shelf talkers and banners regionally. This will mean several photo spreads which is a perfect enhancement to the winner's portfolio. Since the entire search will be televised on Tempo Networks, the winner will earn sufficient airtime and recognition from regional television; d) Bragging Rights - The Campari Caribbean Poster Girl title allows powerful credibility for the winner's portfolio or resume in the modelling world; e) Video Cameo - The winner will have the opportunity to cameo in one of the regions hottest music videos. In fact, Campari, a bitter Italian aperitif, has splashed its red passion across a number of screens, including, cameos in numerous International videos such as Lady Gaga's Love Game, Hush Hush by Pussycat Dolls, Jennifer Hudson's Spotlight, Live Your Life by Rihanna/TI as well as the movie Cloverfield, and many others. Whoever walks away with this year's title is sure to become a symbol of passion, seduction and sensuality as well as an icon of style and excellence very much like the drink they represent.

Photography: Marvin Bartley
Makeup and styling: Dexter Pottinger